Hi, I’m Rachel — the founder of Zus & Co.

With a lifelong love of fashion and a styling diploma from Australia, creating beautiful clothing has always been close to my heart. After having four babies and navigating life during Covid, I was inspired to create an online baby boutique that offered unique, thoughtfully designed clothing and accessories for little ones.

Today, I run Zus & Co independently, designing and developing products alongside trusted manufacturers to ensure every piece is both stylish and practical for everyday family life.

My family and I live rurally in the Waikato with my husband, our four kids, and a small collection of animals including a cat, dog, and chickens. When I’m not working on new designs or planning future collections, you’ll usually find me outdoors with my family or helping out on the farm.

Zus & Co is built around family, creativity, and a love for timeless pieces for little ones.

xxx